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Popular bakery brand announces immediate closure and shuts last branch | UK | News

A shop loved by customers has announced its closure. The popular “best ever” brownie shop is now permanently closed after seven years in business.

The Best Ever Brownie Company, run by husband-and-wife team Solance and Craig Poole, had to shut its doors as of Thursday January 1. Owners blamed high costs and heartbreaking health concerns for its closure. This comes after a huge amount of independent businesses have struggled with rising costs.

The business has been running since 2018 and it quickly built a following. During the pandemic, the business took off, selling around 100 boxes of brownies to fans.

Following this success, the couple opened a physical store at Swindon Designer Outlet in January 2022. The company also traded at The Barn Café in Foxham and also ran a café at Coate Water Country Park.

However, the couple took to social media to share that The Best Ever Brownie Company has now closed with immediate effect.

In a social media post, they wrote: “As we begin a new year, this isn’t the news we ever hoped to share.

“It is with very heavy hearts that we share the news that The Best Ever Brownie Company and the Barn Café will be closing from today.”

They added: “Over the past year, rising costs and the wider economic climate have made it impossible for us to continue in a sustainable way.”

In the statement, the couple also revealed that the health of one of the founders had worsened, reports Birmingham Live.

The website for the business also thanks customers for their support, saying: “The Best Ever Brownie Company is now closed.

“Thank you for your custom for the last seven years, we have been so grateful for your custom.”

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